Wear Where it's Fair and Warmer

 

Butterick Fashion News, February 1940

Jessica Hartman Jaeger collection | VintageStitches.com

 

Some of the latest patterns of the day as featured in the February 1940 Butterick Fashion News. These particular garments are suggested for winter vacations to warm climates. 

 

Butterick Fashion News, February 1940

Jessica Hartman Jaeger collection | VintageStitches.com

BUTTERICK 8796. With the increasing approval given to slacks by fashionable women everywhere, you can wear the pants in the family. These have a band with suspenders attached (optional) and a fitted, classic tailored jacket. Size 16, 5 5/8 yds. 35 in. flannel. Sizes 12 to 20; 30 to 42. Price, 45 cents.

BUTTERICK 8798. If you're planning to travel South, take this dress and you'll be rushed off your feet. It has a long, tight basque with padded hips to emphasize a tiny waist. The bias fold around the top ties in a bow in front. Size 14, 4 7/8 yds. 39 in. taffeta. Jr. Miss sizes 12 to 20; 30 to 38. Price, 50 cents.

 

Butterick Fashion News, February 1940

Jessica Hartman Jaeger collection | VintageStitches.com

BUTTERICK 8795. Your wardrobe for the sunny south must include a lightweight topcoat. A classic boxy one like this is the kind you will want to wear for years. The big patch pockets are folded and buttoned in double effect. For size 16, 3 yds. 54 in. tweed. Designed for sizes 12 to 20; 30 to 48. Price, 50 cents.

BUTTERICK 8762. Do your travelling in a suit which, by matching the background of it's print blouse, uses companion fabrics effectively. The jacket has side seams, none underarm. The skirt has six gores. Size 16, 2 3/4 yds. 54 in.; blouse and jacket lining, 3 1/4 yds. 39 in. 12 to 20; 30 to 42. Price, 50 cts.

BUTTERICK 8785. Feminine, fashionable, and functional describes the play dress seen at the beach, tennis or badminton courts. This has a sash and buttons from neck to hem in back. It has separate matching shorts. Size 16, 3 3/4 yds. 36 in. pique; 1 yd. ribbon. For sizes 12 to 20; 30 to 40. Price, 45 cents.

 

Butterick Fashion News, February 1940

Jessica Hartman Jaeger collection | VintageStitches.com

Additional scans from this booklet can be viewed in my Flickr album--

https://flickr.com/photos/vintagestitches/albums/72157718456871571